Five Strategies for Communicating During a Crisis

How can businesses maintain and build relationships with consumers when everyone’s world has been upended? Drawing on nearly 70 years of combined experience in business practice, research, and education, the authors have found that five key strategies help companies weather crises and preserve their bonds with consumers.They call this the HEART Method: Humanize your company, […]

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What Comes Next In The Omnichannel Experience?

It has never been more important to stand out in the retail market – and staying ahead of the ‘mega’ and ‘mini trends’ is crucial for brands in standing out against the competition. Now more than ever, retail brands need to take control of their data and use these insights to tailor the customer experience. […]

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LIVE 3-Day Webinar Event: Ecommerce Triple Header | March 30th – April 1st 2020

Monday, March 30th, 1-2pm ET The Advertising Price of Product Launch: Costs and Strategies for Getting to Page One Presenter: Andrew Waber, Teikametrics, Director of Insights This detailed, data-backed presentation originally slated for this month’s Prosper Conference, will give you the hard facts around what it takes to successfully get a new product thriving on […]

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Why Retail Brands Can't Afford Bad Customer Service

Retailers have always been at the forefront of customer service. As companies move towards direct to consumer models to keep up with developing technologies, customer interactions now occur across a multitude of channels and the demand for positive, helpful experiences only increases. With 78% of consumers saying that they would be less likely to shop […]

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Segmentation for E-commerce

As any marketer knows, segmenting your audience has long been a powerful way to learn more about them, and improve their experience. But with more data available than ever before, and new approaches such as personalization rising to the fore, it can be difficult to know which segments to target and how. In this guide, we’ll […]

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Appian for Retail

To drive continued progress, retailers need to deliver a stellar, consistent customer experience that’s consistent across digital and physical channels. Retailers across the globe are striving for seamless, omni-channel customer experiences, made possible by intuitive, efficient processes, end-to-end visibility—and the support of a robust technology solution. Learn to digitize retail operations faster with a low-code […]

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Headless Commerce Primer for Growing Merchants

The Progression of Digital Shopping Understanding the pros and cons of headless in the context of modern eCommerce A New Approach to Experience Management Learn how headless enhances site customization and experience innovation Calculating Your Commitment Know what resources are required for a successful headless transition Keep Your Head and Lose It Too How to […]

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Are You Missing Out on eCommerce?

Take a deeper look in this guide at five key trends driving digital commerce and why B2B companies need to get onboard now: Online B2B sales are growing – they’re on track to hit $1.8 trillion in the US alone B2B buyers are digital natives and getting younger 42 percent of B2B companies report higher […]

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PROS Commerce Platform for the Distribution Industry

Due to narrow margins, volatile prices, manual processes, static change management, leaking revenue, new competition, new buyers, and the rise of digital selling, distributors are looking to the power of digital technologies. Where to focus? Digitization is ultimately aimed at enabling the business to enhance the customer experience and build its competitive advantage,but transformation doesn’t […]

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Why it pays to use electronic signature

The business world has responded by embracing online transactions as the standard method to complete purchases and transactions. Thanks to solutions like e-signature, businesses of all sizes have left behind inefficient and costly paper-based processes to exceed the expectations of a digital-first, device-centric world. Companies are taking advantage of the enormous time and cost savings […]

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