Successful Social Selling Best Practices Guide

One of the greatest opportunities for B2B organizations with the social Web is to find, engage and convert prospective customers well before they’re actively ready to buy. The channels, relationships and content available openly across the Web make it easier than ever to build strong, scalable pipelines of near-term and future business. Of course, one of the problems with the social Web is that it’s like the biggest, best library in the world— with all of the books on the floor.

With a mix of strategies, tactics and tools, the following pages will give you a head-start towards filling your sales pipeline with more qualified prospects and conversion opportunities.

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Source: Sales & Marketing

Hacking Marketing: Agile Practices to Make Marketing Smarter, Faster, and More Innovative

In many ways, modern marketing has more in common with the software profession than it does with classic marketing management. As surprising as that may sound, it’s the natural result of the world going digital. Marketing must move faster, adapt more quickly to market feedback, and manage an increasingly complex set of customer experience touchpoints. All of these challenges are shaped by the dynamics of software—from the growing number of technologies in our own organizations to the global forces of the Internet at large.

But you can turn that to your advantage. And you don’t need to be technical to do it.

Download the introduction, table of contents, and first chapter of Hacking Marketing.

 

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Source: Sales & Marketing

Full Funnel Marketing

This book is your guide to transforming your role, your team and your business with the Full Funnel Marketing approach. You’ll find specific, tactical and pragmatic approaches to every facet of modern marketing success, including:

 

  • Helping your buyers challenge the status quo and engage
  • Establishing need and urgency to accelerate sales pipeline velocity
  • Coordinating sales and marketing activity to close more deals in less time
  • Accelerating the pace, volume and conversion of qualified sales opportunities
  • Much more

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Source: Sales & Marketing

Myth-Busting the Cloud: 10 Facts Businesses Need to Know

In this eBook, we break down myths about cloud computing and detail what you really need to know when considering Microsoft Office 365. Fill out the form to get your free eBook to learn about:
  • How the cloud can help you reduce headaches and time maintaining hardware.
  • How cloud storage is actually safer than on-premise.
  • How cloud technology and cloud solutions can increase employee productivity.
  • Advantages of cloud computing and how it allows you to spend less time on software updates and more time building your business.

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Source: Information Technology

Solve Your Top 5 CIO Communications Problems, Fast

Download the eBook, “5 Biggest CIO Communications Problems, Solved”, to learn how Office 365 enables businesses to find and maintain their competitive edge, while solving for these common pain points:
  • Change disrupts business as usual
  • It costs time and money to implement new solutions
  • Incompatibility can wreak havoc
  • The risks seem high while the benefits are unclear
  • Need a solution that addresses my teams’ unique needs

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Source: Information Technology

The Office 365 Test Drive

It’s a quick and easy way to test drive new enterprise capabilities, including: advanced collaboration, analytics, and security features.
  • Step through common enterprise scenarios to see how Office 365 can support your business needs
  • See the latest in-product experience with the most up-to-date versions of the Office applications you use every day as well as the new advanced features
  • Explore the top features and advanced capabilities available for email and calendar management, collaborative meetings, analytics, and security

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Source: Information Technology

Secrets to Productivity, Work/Life Balance and Success

If you occasionally feel out of control, are unable to focus or prioritize, lack the work/life balance you want, or notice that you’re often too tactical vs. strategic, these tips are for you.

You’ll find specific things you can start doing right away to take back more time and increase your work/life balance including:

  • Tips to Make Yourself Efficient Right Now
  • Beating Procrastination
  • Achieve "Inbox Zero" in 60 Minutes Or Less
  • Ways to Tackle The Biggest Time Waster In Your Business
  • And Much More!

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Source: Human Resources